For the display and sale of packaged goods, chilled merchandisers and freezers are required. From glass door merchandisers to open air/air curtain merchandisers, there are many different types of merchandisers. This blog will explain the many types of merchandisers and their benefits to your business.
Glass Door Merchandisers
The main advantage of a glass-door refrigerator is for display purposes. Customers may normally explore the contents of a glass-door fridge, resulting in impulse purchases for your store. Furthermore, with a glass-door cooler, business owners may quickly identify whether or not they need to restock their frozen goods.
Glass door merchandisers are visually appealing display refrigerators and freezers that may carry anything from bottled and canned beverages to ice cream. Glass door coolers are available in a number of sizes, ranging from tabletop models to 72″ wide three-door ones. Bright lighting and an illuminated top banner area are common in marketing refrigerators and freezers, all with the goal of attracting the customer’s notice.
You can choose between swing door and sliding door units for models with two or more doors. Swing door merchandisers conserve energy since they are less likely to be left open, and most manufacturers make the doors self-closing.
Swing doors get quite inconvenient when you have small space between the aisles. This is why sliding door versions are the ideal option under this. Sliding doors are user-friendly. However, you will have to keep a check on these doors in order to ensure proper cooling.
Average price: Glass Door Merchandisers have an average price of about $2,300-$3,500.
Best Used For: Glass Door Merchandisers are best used for beverages, ice cream cups, etc.
Maintenance and repair cost: Maintenance of a Glass Door Merchandisers would cost around $200-$500.
Specialty Glass Door Merchandisers
There are several types of specialized merchandisers to be aware of. Wine merchandisers are one of these. Wine merchandisers showcase bottles of wine on racks rather than shelves. They’re designed to keep a precise temperature range in order to cool a wide range of wines, from red to white.
Average Price: Wine Merchandisers start at $1,200 and go up to $3,500.
Best Used For: Wine/Beers.
Maintenance and Repair Cost: $200-$300.
A flower merchandiser is another form of specialty merchandiser. These merchandisers are designed to display flower arrangements at a variety of temperatures. They use blocked airflow to produce the optimal climate for fresh flowers to last longer.
Average Price: A good floral merchandiser ranges between $4,200-$5,500.
Best Used For: To place flowers, bouquets, etc.
Maintenance and Repair Cost: $400-$800.
Open Display Merchandisers
Air curtains, also known as open display merchandisers, are an excellent grab-and-go option because they allow customers to reach in and get what they want without having to open a door. The way open air merchandisers function is by using a cold air curtain (thus the name) that flows over the front of the machine, keeping the food cold.
Air curtain merchandisers are used to keep cold objects cold rather than to cool down warm or room temperature items. As a result, before filling your air curtain, be sure that it is already chilly.
For buying this type, a lot of factors are to be considered. For instance, your open display merchandiser should be situated away from HVAC vents, fans, and doorways. This is to ensure smooth curtain airflow.
Furthermore, these are meant to work in temperatures and humidity levels that do not exceed 75 degrees Fahrenheit and 55 percent, respectively. Keep your air curtain merchandiser fully filled with products to ensure that it runs as efficiently as possible.
Average Price: The average estimated price for open display merchandisers ranges from $5,000 to $14,000.
Best Used For: This can be used for beverages, ice creams, chocolates, dairy products like cheese, butter, etc.
Maintenance and Repair Cost: The maintenance cost can range from $500-%800, depending on the size and model.
Bakery Cases
Bakery cases are the finest alternative for showcasing pastries, cakes, pies, and other baked goods. Bakery cases are available in two types: dry (non-refrigerated) and refrigerated (refrigerated). Dual-zone cases with both a dry and a refrigerated area are also available, providing you more options for what you may exhibit.
Dry cases are ideal for non-perishable items like donuts, scones, cookies, and other baked goods. Pies, cakes, and puddings should all be stored in refrigerated cases.
The majority of bakery cases include a curved glass shape for a more elegant appearance. Straight glass models are also available, and their popularity has recently risen because of their simplicity.
Average Price: The estimated cost for Bakery cases starts from $4,500 and goes to $12,000.
Best Used For: As the name suggests, bakery cases are best used for bakery items like cakes, brownies, puddings, walnut pies, cinnamon rolls, etc.
Maintenance and Repair Cost: The maintenance cost of bakery cases is a bit higher due to their sleek and modern design. It ranges from $800-$1000.
Freezer Merchandisers
A freezer merchandiser is a fantastic way to exhibit frozen products. Freezer merchandisers look similar to chest freezers, but they include a glass lid that allows customers to see what’s within. Wire baskets are commonly used to hold the merchandiser, which can range from ice cream to frozen packaged items.
For impulsive shopping, countertop freezer merchandisers are an ideal choice. This helps you with items like popsicles, frozen sweets, ice cream pints, etc.
Average Price: $800-$1500
Best Used For: For ice creams, candies, readymade frozen food, popsicles, etc.
Maintenance and Repair Cost: $200-$300
